Selling

 

My real estate business is built around one guiding principle:

It’s all about you.

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I will help you by...

  • Taking time to understand your wants, needs, and expectations; answering your questions; returning your phone calls and emails the same day; and being honest with you at all times.

  • Helping you obtain the highest possible price for your house in the shortest amount of time.

  • Advising you on pricing and staging once I have evaluated your home thoroughly against the market.

  • Implementing a comprehensive marketing plan to expose your house for buyers through as many channels as possible.

  • Coordinating the home-showing process with your family’s needs in mind.

  • Presenting all offers, and advising you on the terms and contingencies contained within.

  • Negotiating on your behalf for the best offer.

  • Scheduling and coordinating completion of contingencies and inspections, and monitoring the buyer’s loan process.

  • Coordinating and supervising the preparation of all real estate closing documents, and guiding your through the closing process.

  • During the entire listing, from start to finish, always representing YOUR best interests.


Pricing Your Home

The market tells us how much your home is worth. I will advise you on pricing after my thorough analysis of your property compared to the market, and with my recommendation, you will make the final decision.

Five Factors Affecting the Value of Your Property: Price, Location, Condition, Competition, and Timing. Of these five factors, you can only change two: the price and the condition.

Price

  • A well-priced home creates interest, attracts buyers, generates showings, and produces offers, all very quickly.

  • An underpriced home will attract buyers and may sell quickly, yet may detract buyers who wonder “what’s wrong with it?” as well as be overlooked by buyers looking in a slightly higher price range.

  • An overpriced home will be evidenced by lack of interest, few showings, no offers, a longer time on the market, and possibly price cuts—which look bad from the buyer’s perspective.

Condition

You don’t get a second chance to make a first impression.

  • Most buyers make decisions about the property they see within the first 15 seconds of entering the home.

  • Homes in great condition attract more interest and offers, and tend to sell for more than homes in less than great condition.

Staging Makes the Difference

Decluttering and improving the general cleanliness and condition of the home is what we call “staging.” I will provide you with a detailed to-do list prior to listing, as well as customized staging recommendations for your home.  

 Professional Photography

The first impression is key to buyers. High-quality professional photography is one of the most effective ways for a buyer to experience and fall in love with your home before they even step through the door. My professional real estate photographers will make your home stand out among the competition by capturing vivid photographs with inviting compositions.

 

Ready to list your home?